2021 Outside Adventure Expo Draws Thousands to Salt Lake City

The first-ever Outside Adventure Expo went off without a hitch at the Utah State Fairpark in Salt Lake City this past weekend, under the bright Utah sun. More than 110 exhibitors and 6,500 attendees from around the country congregated at the first-time event to celebrate the outdoors, adventure travel and exploration.

“It is incredibly exciting to finally see Utahns and their fellow outdoor enthusiasts gather together again — and in such great numbers. Utah is a hub for outdoor adventure and exploration,” said Pitt Grewe, Director of the Utah Office of Outdoor Recreation. “We are proud to host the Outside Adventure Expo, as it not only underscores our state’s amazing outdoor spaces but also inspires people to get out, explore, and recreate.”

Video by Sterling Noren

The event’s Adventure Education series hosted classes and seminars to prepare attendees for upcoming adventures with photography, nutrition, active lifestyle, camp cooking and responsible land-use workshops hosted by top adventure experts including overlanders, rock climbers, hikers, and more. Attendees were inspired by films in the Adventure Theater, watching purposeful adventurers from the 5Point Adventure Film Festival and the incredible overland journeys featured in Expedition Overland’s “Walthall Family Solo Series.”

Attendees shopped for clothing, gear and equipment in the vendor midway featuring 110 overland, off-road, camping and active lifestyle companies. Exhibitors donated thousands of dollars worth of products for fan giveaways all weekend. The event also featured a mountain bike fundamentals clinic, where riders could improve their skills at a dedicated clinic for both beginner and long-time riders.

Photos by John Allen


“Despite being both the first-ever event and the first event we’ve attended in more than a year, Outside Adventure Expo exceeded our expectations; we simply didn’t know what to expect,” said Brett Bond, Store Manager of Utah-based Expedition Superstore. “The thing that stood out to me the most was the quality of the attendees. They were enthusiastic and — despite varying levels of experience in outdoor adventuring — had a high intent to purchase. We’re looking forward to next year’s event.”

Fans were encouraged to bring their own adventure rigs, motorcycles, vans and more to display as part of the show. And they got the chance to show them off at the Adventure Rig Showcase at the center of the Fairpark grounds.

Event organizers, Lodestone Events, will make a donation to the event’s charitable giving partner, “TreadLightly!” Tread Lightly! and its partners lead a national initiative to protect and enhance recreation access and opportunities by promoting outdoor ethics to heighten individuals’ sense of good stewardship.

For more info and event coverage, visit https://outsideadventureexpo.com/

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